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Vegan Boss Releases 'Prison Sh*t'

VEGAN BOSS Releases 'Prison Sh*t' After Recent Ringling Bros Protest  

Animal Rights Evangelist & Vegan Rapper Takes Frustrations Out Lyrically in Time for August 13 Album Launch!

August 13, 2013 - LOS ANGELES, Calif. - Vegan rapper and animal rights evangelist VEGAN BOSS releases his newest song, "Prison Sh*t." The song will be included in the vegan rapper's debut album, Compassion is the Fashion, which launches tonight, Tuesday, August 13.

"I recently attended a protest against Ringling Bros Circus in downtown Los Angeles at the Staples Center," says VEGAN BOSS. "A lot of people don't understand that these circus animals are beaten and starved every day. Parents subject their children to this abuse, but don't even know that's going on. You just have to sit back and think, 'Would these exotic animals perform these tricks in their natural habitat? What could these pointless tricks represent in the wild?' Not a thing."

"The same goes for SeaWorld," VEGAN BOSS continues. "They have these intelligent mammals, who feel emotions just like humans, locked in a concrete cell. Not to mention they are super sensitive to sound, and all the noise from the stadium bounces off those concrete walls. People wonder why these orcas are killing trainers - they're sick of the prison sh*t and they want out."

"I have a lot of female activists telling me how rude these circus workers are to them; yet when I'm out there with my hat to the side and my pants sagging, they say nothing to me," says VEGAN BOSS. "Instead of getting physical and landing my own self behind bars, I took my frustrations out in this song. I'm saying exactly what every animal rights' activist wants to say, but is afraid to. The truth has to be told, and with this song I hope to expose just that."

In collaboration with animal rights non-profit Expand Animal Rights Now (EARN), VEGAN BOSS celebrates his debut album release tonight with a party at famed Sunset Strip theater The Roxy. All proceeds from the release party will be donated to EARN, as well as 50% of all sales of the vegan rapper's debut album, aptly named Compassion is the Fashion.

VEGAN BOSS adds, "It's a very important goal for me to get my message heard and to support like-minded organizations; if we all work together, we all win." VEGAN BOSS' list of songs include "Animal," "Dreams," "I Love That," "Everything is Vegan," "F*ck Fur," "Changed," "E.A.R.N," and now, "Prison Sh*t."

All fans and compassionate people are invited to the album launch party, while more information may be found via VEGAN BOSS' Facebook page: https://www.facebook.com/events/678394545508841/.

VEGAN BOSS leads a cruelty-free life and spends a significant amount of his free time, in the trenches, fighting for animal rights and trying to raise awareness about the atrocities inflicted upon these animals on a daily basis. In addition to raising awareness about animal cruelty, he also helps people adopt a healthier way of living, erase the stereotype all vegans are hippies, and bring love back into the hearts of mankind. His music and past performances can be seen here; fans can follow his work and mission here. His single, "I Love That," can also be purchased at iTunes here.

About VEGAN BOSS: This journey of compassion started back in 2009, when VEGAN BOSS (formerly known as J FIELDS) was helping a friend prepare for a demo against vivisection at UCLA. He was infected with knowledge that he just couldn't ignore - but it wasn't until the day of the protest that VEGAN BOSS felt the energy of the movement. Every since that day, VEGAN BOSS has been leading a cruelty-free life and spending a significant amount of his free time, in the trenches, fighting for animal rights and trying to raise awareness about the atrocities inflicted upon these animals on a daily basis. It was due to this lifestyle change that VEGAN BOSS decided to change the direction of his music. "You see, when we're out here protesting, only people walking or driving by the protested area become aware. Music has the ability to reach millions, even billions, of people in an instant," says VEGAN BOSS on his method of protest. He not only raises awareness about animal cruelty, but also helps people adopt a healthier way of living, erase the stereotype that all vegans are hippies, and bring LOVE back into the hearts of mankind. VEGAN BOSS is more than just a rapper -- he is a visionary. For more information, visit https://twitter.com/VeganBoss and http://www.youtube.com/user/TheVeganFederation.

Keywords: VEGAN BOSS, @VeganSwag87, VEGANBOSS87, Changed, animal rights, vegan, cruelty-free, vegan rapper, vegan rap, conscious living, August 13, Prison Shit, Prison Sh*t, circus, Sea World, Ringling Brothers, Ringling Bros, Los Angeles, Staples Center

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Please direct all media requests for VEGAN BOSS to: Adella 310.804.0514 pr@theveganboss.com


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