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AR group releases commercial about University

November 16, 2011

[The Daily Princetonian]

In a press release sent out early Tuesday morning, the animal rights activist group Stop Animal Exploitation Now! expressed its intent to air a commercial that would shed negative light on the University�s experimentation practices regarding nonhuman primates.

SAEN founder Michael Budkie said that the commercial would run on multiple networks aimed at the Princeton community � including CNN, Fox News and Animal Planet � for a period of one week to 10 days. After the commercial�s trial period expires, he said, the group will assess its effectiveness to determine if it will continue airing it.

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full story:
http://www.dailyprincetonian.com/2011/11/16/29357/

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