9 November, 2011
Voice of the Voiceless is now Animal Liberation
New URL and website now live: Animal Liberation Frontline.com
Voice of the Voiceless was given a much needed overhaul, and has
relaunched as "Animal Liberation Frontline".
I started Voice of the
Voiceless in mid-2009 as an afterthought to satisfy what I felt was an
unfilled niche: detailed stories on the Animal Liberation Front (ALF) /
related activity, above and beyond just reporting on ALF actions. While
Bite Back and the
Animal Liberation Press Office covered reporting the actions perfectly,
there was a lot of related news that never received an audience. When a
raided fur farm was reported as closing, there was nowhere to read of it.
When the nation's sole Slim Jim factory mysteriously exploded, it escaped
the attention of the animal rights movement entirely. These were the stories
this site was created for.
As the audience for Voice of the Voiceless
increased, it quickly outgrew its name and design. The original URL
(voiceofthevoiceless.org) was chosen in haste, after the name of my
favorite 90s straight edge Hardcore compilation (released on Smorgasbord
Records in 1991). It presented a lot of confusion and was difficult to
remember accurately the first time (Voices of the Voiceless? Voice for the
Voiceless?). Not to mention hurting the site in search engine rankings, with
a URL that didn't make clear to Google (or anyone) what the content was
about. The new SEO-friendly URL leaves no ambiguity.
In the coming
weeks, I'll be rolling out a stand-alone
Warcry Communications website, where all 5 Warcry books will be
available for purchase, as well as other projects worth supporting, like
Bold Native, prisoner support merch, and more.
Send any feedback
or suggestions to the new email:
- Peter Young