The so-called Center for Consumer Freedom (CCF) is at it again, this
time attacking PETA. But their ploy has backfired. The CCF was set to
run a full-page ad against PETA, in this week's Hollywood edition of
Variety, but Variety pulled the ad at the 11th hour. That's good news
because one thing we consumers don't need is more corporate spin.
Probably, the CCF planned the ad to coincide with the culmination of a
North Carolina court case involving two PETA workers accused of animal
cruelty, but a jury acquitted them of all charges, except for
littering. The CCF has been playing up the case and hoping for a
conviction, but with the acquittal, the rug has been pulled out from
under them. Cooler heads prevailed, both in court and at Variety. No
doubt, the CCF is doubly disappointed.
Anyone who criticizes tobacco, alcohol, fatty foods or soda pop is
likely to come under attack from CCF. Its enemies list has included
such diverse groups and individuals as...the American Academy of
Orthopedic Surgeons; the American Medical Association; the Arthritis
Foundation; the Consumer Federation of America; New York Mayor Rudy
Giuliani; the Harvard School of Public Health; the Marin Institute for
the Prevention of Alcohol and Other Drug Problems; the National
Association of High School Principals; the National Safety Council . .
. Ralph Nader's group, Public Citizen; and the U.S. Centers for
Disease Control and Prevention.
The constant barrage of disinformation put out by the CCF flies in the
face of both science and common sense. But that should be no surprise,
since their goal never was to promote consumer health -- or freedom --
but to increase their clients' profit-margins. Now that PETA has been
cleared, the CCF can go back to fighting MADD (Mothers Against Drunk
Gayle Dean is a freelance writer, outdoorswoman, and cruciverbalist.